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Monday, July 16, 2018

CrowdSPRING: The Agency Killer? | MarTech
src: martech.zone

Crowdspring (written "crowdSPRING") is an online marketplace for crowdsourced creative services.


Video Crowdspring



Overview

Crowdspring was co-founded in May 2007 by Ross Kimbarovsky and Michael Samson. Crowdspring launched its online marketplace publicly in May 2008. Crowdspring is based in Chicago.

More than 100,000 graphic designers and writers from 200 countries work on Crowdspring.


Maps Crowdspring



Blog

Crowdspring maintains a blog which was launched in mid-2008.

Logo Design from Professional Logo Designers | crowdspring
src: s3.amazonaws.com


Criticism

When it launched publicly in mid-2008, the company and its business model received some criticism because Crowdspring's marketplace works on a speculative model and challenges traditional ways of buying and selling graphic design, industrial design, and copywriting services. This is the process of asking professionals to complete custom work for the chance of getting payment. This means that most people involved in the process effectively work for free. Crowdspring embraced and actively participates in the debate about its spec work business model.


crowdspring contest logo by madless on DeviantArt
src: pre00.deviantart.net


References


Product Design | crowdspring
src: s3.amazonaws.com


Further reading

  • Social Media Marketing: The Next Generation of Business Engagement. John Wiley & Sons. pp. pt232-233.
  • Twitterville: How Businesses Can Thrive in the New Global Neighborhoods. Penguin. pp. pt.110-111
  • Information Week
  • Chicago Tribune
  • Information Week

100 Most Creative Business Cards Beautiful Creatives Explore ...
src: androidconverter.com


External links

  • Crowdspring website

Source of article : Wikipedia